3D Rendering is not a new technology for real estate architecture. We’ve had this facility at our disposal for quite a few years. And, fortunately for us, someone decided that it was in the best interest of all parties involved if this technology ended up in the field of architecture. Well, all these years later, there’s quite a few benefits of 3D architectural rendering for both client and provider.
However, there is one benefit that is slightly less spoken off. This article will act as a guide and cover specifically this advantage and why it’s such a critical one. The advantage we’re talking about is the role of real estate rendering in getting sales for real estate agents.
Rendering for Real Estate Agents
Basically, if we were to categorize architecture into one specific class, we’d say that it’s mainly a skill-based task. The structure you make is purely due to your own creativity and intelligence. So, just like any other skill-based task, you need to provide proof to your clients – proof that you know what you’re doing and you’re the best at what you do. And, that is where rendering is playing its role in architecture.
Sure, you could take your clients on a trip around town and show them some of the structures you’ve built. But, what if you don’t have past projects in that locality? And, the client isn’t happy to see some simple images? Now you can probably see a bit more clearly why real estate architecture desperately needs to be represented in 3D. It is the best way for you to present your unbuilt project to the clients.
Why Should You Agents Use 3D Rendering?
Well, you’ve probably gotten the gist of things and are now curious to learn more about how 3D visualization impact your real estate architecture sales. So now, we’re going to go slightly more in-depth and talk about how the technology makes sales a piece of cake. Let’s get right to it.
Creating Attractive Presentations
Suppose you’re going to present to a room full of a board of directors. Those board of directors are currently in the search of a real estate agency that can help them create their future offices. The whole purpose of the meeting is for you to convince them that you know your stuff and you should be the company that they hire. If you wish to really spice up your presentation, you should go ahead and add a few 3D designs of what you have in mind for their future office. Your competitors will bring blueprints and 3D printed models.
However, that is nothing as compared to something as visually attractive as a 3D rendered image. That’s not all. Your competitors are giving a view of the exterior of the premises. You can move one step further and give the board of directors the freedom to walk inside their future office space before it even has a chance to be constructed. You’re giving them a virtual tour of what you have to offer with your skill set and you can guarantee that this will be a big win in front of all other real estate architecture agencies.
Advertising on Social Media
It’s a sad truth but it’s also real that there’s no place for flaws on social media. Your potential customers are not going to think about the fact that a certain residence does not look good just because of the weather or the lighting or the lack of it. They’re only going to pay attention to the fact that it’s not good enough and scroll down. Now, rendering is a really good way for you to present real estate architecture.
If you really want to captivate the audience and push your social media advertising capabilities to the limit, we suggest using 3D rendered images on all your platforms. Seeing a beautiful 3D residence will pretty much win you the battle between your agency and every other. With the help of 3D rendering, you’ll be maximizing your marketing capabilities and make the majority of your sales through social media marketing.
Build a Portfolio for Your Company
So, companies that have already been up and running for a long time probably have a portfolio made. 3D rendering will only give their portfolio and extra bit of class. But, if we’re being honest, they don’t direly need 3D rendered images in there. Their portfolio is fine as it is. Sure, 3D will refine it to a point where it a lot more visually attractive, but the can still make do with a regular portfolio filled with images of their past work.
But, what about companies that have little or even no past projects to show? What if your past projects aren’t great enough because of budget or client requirements and you exhibiting them will do more harm than benefit? In such situations, 3D rendered projects that your company is capable of making are your best option to fill up your portfolio. It’s not that expensive and you can fill up your portfolio pretty quickly. This way, your portfolio will pretty much be able to act as a visual CV for you and your business in real estate architecture.
Exhibit the Entire Infrastructure
Showing a client his / her future premises is not the only thing you need to do. Sure, their future residence is their primary concern, but areas around the said residence also hold a significant amount of significance in the minds of a worried client who’s about to spend his life earnings on your services. So, in order to give them the peace of mind they deserve, you need to come up with a 3D image exhibiting the entire street infrastructure and some portion of the houses around the vacant space. This way, the client won’t just be looking at their house, they’ll have a chance to see how it will truly look once constructions is completed.
A Reliable Vendor of Real Estate Architectural Rendering Services
Now that you know why getting 3D rendered images for your real estate architecture firm is so important, we’re going to move to the second agenda on our minds. We would like to introduce our own business Spot Works, what we do, and how we are the best architectural rendering company you could hire right now.
What We Do
Basically, if there is something related to real estate architecture rendering, we do it. However, for the purpose of preciseness, do allow us to go a little more in-depth about our available services.
Still Image
This is your basic rendered image that contains nothing but a general view of the residence. It’s pretty basic, but it’s good enough to do the job just fine. That is unless you want to move around and view every small aspect of the premises in detail. Still images could exhibit both the interior and the exterior. However, like we said, they take away the much need option of moving around the premises. If you’re interested in this, you can use our second service which we’ll talk about next.
Animation
Animations are where our 3D rendering services shine the brightest. It gives you the feeling of complete visualization and allows you to take virtual tours like we discussed earlier. You’ll be able to check every square inch of your future residence in complete detail with animation walk-through videos.
AR / VR
AR and VR are the highest level of 3D rendering you could ever achieve. This is a brand new technology that involves VR capabilities and combines it with the power of 3D rendering. This creates a much more hands-on and unique touring experience. You will be able to literally walk about in your fully-furnished house, climb the stairs, and sleep in your bedrooms. AR / VR gives you the ability to literally live inside your house and see how it feels. There aren’t many 3D rendering companies out there providing this service for real estate architecture. However, Spot Works is one that is.
Closing Thoughts
With that being said, we sincerely hope that we were able to change your perspective regarding visualization. 3D rendering is the newest tech for real estate architecture right now. It has tons of different benefits apart from just making sales. It gives you power that is unachievable otherwise. And, we also sincerely hope that Spot Works is the first rendering company you think of contacting. Our company is extremely good at what it does and we pride ourselves on our premium services. If you still have any discrepancies in mind, we ask you to contact our firm. We have customer support that will be able to answer any and all queries you have regarding our services.
