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Feb 21
architectural rendering services prices

Architectural Rendering Services Prices | Full Guide for Rendering Cost

By architectural rendering

What is Architectural Rendering?

Architectural rendering or architectural visualization is the process of creating two-dimensional drawings into a three-dimensional image using various software and technological methods. Architectural renderings will help to showcase the design proposal of any architectural ideas and details, and the works ranges from a myriad of developments like hospitality, residential, commercial and mixed used developments. This helps necessary parties like architects, contractors, developers and clients to assess the quality of the designs before moving forward with the construction phase. With the aid of the latest software, it helps to create photo-realistic images for all involved parties to have a clear image of the development even before it is being built. Hence, there are currently a handful of service providers offering architectural rendering services to the building and construction industry. This article will help to further elucidate the overall process of architectural rendering.

The Purposes of Using Architectural Rendering

Here are some of the purposes of getting architectural renderings done:

  • Helps with quick identification of any problems in the design proposal, and hence result in effective rectifications.
  • 3D visualisation can aid with the designers’ and architects’ imagination to bring dynamism to their designs.
  • A 3D rendering image is also the perfect communication tool between the clients and architects. Clients may not be able to read blueprint drawings, hence a photo realistic image of the outcome of the design will be much more efficient for the clients to understand the project. This helps to make subsequent construction process much more efficient and effective.
  • 3D rendering images of the design/building process can also be archived easily, and it will serve as a good reference for future projects having similar purposes.

Average Architectural Rendering Services Prices

To help better understand on the price involved in engaging architectural rendering services, here are some of the price range for your reference.
The average price for a high quality photo realistic 3D still image will be between USD$1200 TO USD$6000. The range differs based on the size of the project (exterior/interior views), and the amount of modelling works and editing works involved. As for architectural animation, the cost will start from USD$15000/min. A usual animation length will be about 2 to 3 minutes. Similarly, the price may vary depending on the size of the project and the amount of modelling works involved. Also, visualisation studios may also tend to charge more if they are able to produce high-quality photo realistic works.

architectural rendering services pricesThe Price Guide for Different Types of Rendering

Before further discussions on architectural rendering prices, it is important to understand the various types of architectural renderings. The following are some of the classifications of the different scope of architectural visualisation works:

Aerial Rendering

An Aerial view rendering is also known as the bird’s eye view rendering of not only the proposed development, but also to showcase the surrounding site context. This view helps to communicate the relation between the upcoming developments with the existing vicinity. It will also help designers/architects decide on the ideal orientation and landscaping details based on this overall view of the entire area. Aerial rendering will usually be used for bigger projects like residential developments, high rise buildings, city planning etc.

Exterior Rendering

Exterior view renderings are drawn to mainly show the surrounding landscape and façade of the development. These exterior renderings can either be from a street eye level point of view, or a semi-aerial point of view, depending on what the architect/client wishes to showcase or highlight in the design. Exterior renderings are a great way to communicate the overall look and feel of the proposed design.

Interior Rendering (Hospitality/Commercial)

Interior renderings are great communication and marketing tools to sell the interior design of a space. Interior renderings are usually separated to 2 main categories – Hospitality/Commercial interiors or Residential interiors. Interior rendering prices for these 2 categories can be quite different, as residential interiors will usually require less modelling and detailing works compared to hospitality and commercial spaces.


Hospitality/Commercial interior renderings can be a great way for hotel and retail managements to decide on the scheme and details of the space, and it helps to save extra costs in prototyping the actual details in real life. Visualisation tools can help the necessary parties to imagine how a space will look like, especially when all the complex design proposals are put together.

Interior Rendering (Residential)

Residential interior renderings will be mainly used for property developers, agents and interior designers to communicate the design and proportion of an interior space. This is a crucial tool to convince potential buyers/clients to want to purchase the space.

Floor Plan Rendering

Floor plan rendering is a good way to show a blueprint black and white floor plan more clearly. The floor plan rendering can also communicate much more details like floor textures, furniture textures, depth of architectural structures and furniture from a top plan view. Floor plan rendering makes a 2D black and white floor plan more convincing for your clients or potential buyers.

3d architectural floor planAnimation

Not only can 3D rendering software render out purely still images, many 3D software are able to develop a fly through animation video as well. Architectural animation fly through will be able to show all the required perspectives in a development, and it will be a comprehensive presentation method to showcase all design details from the architects, interior designers, landscape designers.

The Applications of Architectural Renderings

The range of architectural visualisation services have different price points, and one should choose a rendering service based on the project budget. Here are some of the popular choices of architectural visualisation services that you can take into consideration for your next project:

  • Still renderings:

– Still renderings are a great way to show the static perspective of the development. Still renderings are also easily applicable to many platforms like website, social media pages, posters, banners, newspapers, brochures etc, and it is easily one of the most versatile services in the visualisation industry.

  • 3D Fly-Through Animation:

– 3D Fly-Through animation is also a popular option in the design and built industry. It helps viewers to easily visualise the actual proportion and mood of the entire development as the video walks through the entire architectural/interior design at a street eye level view.

  • 3D Floor Plan Rendering:

– 3D floor plan rendering are also one of the most common services engaged by architects and interior designers. You will be able to get a quick overview of the proportion and furniture to the space, the amount of walking space available etc. You will also be able to view the change in the flooring materials through the space, and this is beneficial as floor textures and materials are only seen partially in still rendering perspectives.

  • 360 Panoramic Renderings:

– 360 panoramic renderings are commonly used for developers and architects to show how the development will look like in relation to the full surrounding site.

The Benefits of Architectural Rendering Services

The following are the primary benefits that can be obtained by choosing architectural rendering. It decides why the architectural rendering services prices would be worth the investment:

Accuracy

3D rendering software offers accuracy to the overall design. A 3D rendering software will be able to show the accurate dimensions and proportion no matter which angle or view the client has selected. Actual construction will be prone to human errors that will be difficult for any modifications to be done. However with a 3D model, you can easily correct details to refine your design and space. Renderings also help to show the best views of the design to clients which will be a positive influence to their choices of buying or rejecting a proposal.

Communicate More Effectively

3D renderings serve as a vital tool for communication. Renderings can be shared across platforms like emails, websites, physical copies etc and it helps to improve the ways of communication between the client and the designer. Renderings also help to reduce the complexity of deciphering the conventional 2D technical drawings. It presents the overall proposed design in a clear and concise manner that can reduce the risks of any miscommunication/misunderstandings to the interpretation of the design outcome.

Easy Design Process

3D renderings also help greatly in making the design process much more efficient. It helps to come up with the accurate visuals more quickly, so that client and designers can spot any construction mistakes early into the project. Excessive construction costs can be saved if constructions mistakes are detected and planned earlier in the project via the help of 3D visualisation works. 3D views and files can also help for designers to archive their work more efficiently, and these can be pulled out easily as a reference for future projects. Overall, 3D rendering services are a good way to lower risks and maximizing time for the development of the project.

Optimum Design and Image Quality

3D Renderings can help designers and clients imagine an unbuilt space much more vividly, and it can help to develop new ideas more quickly based on the rendered visuals. It helps all parties to be able to use these renders to ponder over future design choices and provide a clear vision on how to move forward.
3D Renderings can also enhance creative advertisements by highlighting the best features of the design and hence improve on the overall presentation of the project. Once the marketing and advertisements are properly done up with the help of 3D visualisation works, it will bring about more sales target and publicity which in turn will aid the respective businesses.

architectural visualization companiesBreakdown Costs for Architectural Rendering Services Prices

It may be a common question as to why 3D visualisation services costs are usually on the higher end, and here’s a clearer breakdown in detail on how the prices are charged:A major part of the costs go to labour charges. This is also highly dependable on other factors like time and resources required for the conversion of 2D drawings into 3D modelling and rendering which in turn will affect the man hours required. When the team has received thee 2D drawings from architects/designers, our team of 3D artists will need time to go through each and every detail to come up with the accurate 3D model.When 3D modelling are completed, hours will be spent on texturing and test rendering. Once all texturing and lighting set ups are done, our team will need a minimum rendering time of a few hours to render out the drafts and final high res rendering.When final renderings are completed, our post production team will also need a work on post production details to achieve the final photo realistic image.A 3D image will take hours and for an entire team with different skill sets to work together to achieve the final photo realistic image.

Contact Us

In a nutshell, we can conclude on the importance of having architectural rendering as part of the design process. Not only does it help to reduce any risk before the actual construction process begins, it also help designers and architects to cater to the client’s demands and requests more easily through the visualisation process. The above content also highlights the importance of engaging the ideal 3D visualisation service provider to ensure that the desired outcomes are obtained.

Spot Works is a professional studio that offers 3D Architectural Rendering services with over 7 years of experience. Over the years of working with high profile clients and top architecture firms, we take pride in ensuring the highest quality visualisation works are delivered on time. Till date, we have completed thousands of projects with our clients from all over the world. If you have an ongoing project and are keen to engage our services, please do not hesitate to request a quotation from us. We will get back to you within 24 hours.

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Feb 20
3D Animation Rendering

3D Product Rendering Services | High-End Product Visualization

By 3d rendering

Everyone must have seen or come across animated movies, and have enjoyed them. However, did it ever occur to you how these exciting animated scenes are made? Well, many will easily answer that 3D technology helped to make up these scenes. This is definitely correct, but the technicalities of creating animated scenes goes beyond just a simple 3D technology. 3D product rendering help to bring animations to life and can turn 2D sketches and drawings into three dimensional photorealistic visual.

To put it simply, 3D product rendering is the photorealistic representation of a production unbuilt. It amplifies properties like textures, colour, materials, and lighting of a product. If you are well acquainted with animations, these will be quite easy for you to understand. However, if you are still new to the world of animations and visualisations, this article will provide you with the basic knowledge of what 3D product rendering is about. 3D product rendering is quite common in this time and age now, and it has varied applications – from product advertisements on TV, 3D digital artwork in magazines to different forms of print or screen media.

3D Product Rendering As An Asset For Your Business

3D Product Rendering Services are now commonly used across many business and industries. There are many pros to using 3D product rendering, and almost every industry is able to benefit from it due to the service’s flexibility and adaptability. With that said, it is key to finding the right company to aid your business needs.

Here are three important factors of a rendering company that you should look out for to ensure that the images that you want are of the highest quality and standards.

* Creativity: This is one of the most important factor that a rendering company should possess. There should be a dedicated team of 3D artists available to understand the client’s requirement, and their creative direction. Without creativity and the ability to visualise, it will be difficult for the artist to build up what you have envisioned.

* Affordability: One of the key reason why businesses would like to engage 3D rendering service is to increase their profits in the long run. Hence, it is important to choose a company that is not only competent, but is also affordable within your company’s means.

* Quality: Quality of work is another key aspect that a service provider should be able to achieve. The products must not only be visually appealing, but it must also adhere to the quality standards set by policymakers of the industry. There should be a minimum amount of defects and should be able to yield exceptional results.

Product Rendering Services Offered by Spot Works

There are a variety of services that a 3D product rendering company can offer. However, we will only be mentioning a few of the services that are commonly used by businesses. These services can be used during the development of a product, or it can also be used for marketing and branding. It is important that the end product meets the consumer’s expectations and needs, hence getting an experienced rendering company should be able to do the job and meet the expected requirements.

Here are some of the common services used across businesses:

  • Product rendering
  • 3D package rendering
  • Product animation
  • 3D logos rendering

The Processes of 3D Product Rendering Services

Now that you wish to engage a 3D rendering company to get some visualisation works done, there are certain steps and key points to note and follow. The first and foremost step to kick-start the project will be communication. Communication with your 3D rendering company should always be clear and efficient. It will help greatly if you have a good understanding of your requirements and expectations right from the start of the project. Based on your communicated expectations and requirements, the service provider will then undergo planning and research to come up with the budget and planning the project priorities for you. The service provider will then come up with all the project details and organise the tasks and delivery deadlines based on the job scope assigned.

Throughout the project process, you will be receiving regular updates on the progress development. As soon as any draft renders are ready, the service provider will send you some draft perspectives to review them and they will continue to refine all details from there. Once ready to proceed, the final rendering will then be done up and sent to you.

Anatomy of A 3D Rendering

Before engaging a 3D rendering company or getting any 3D rendering done, it is always good to understand the background for 3D rendering product services. A 3D image will usually require two primary team of modellers and renderers. Every project geometry and detail will be modelled out accordingly. Once all modelling are done, the rendering team will then further input the second tier of information – which is the materials, textures and lighting required for the image. Here is where the rendered images are completed and brought to life.

Some may ask why do some renderings look so raw and unrefined. It is common that the 3D models itself generated from modelling and the initial information package are crude and raw. This required additional detailing and artificial lighting to give the render a more realistic form. Hence it is important for a rendering service to have experienced rendering and post production artists to propose their creative input to make the raw base model turn into an appealing render.

product visualization

3D Product Rendering

3D product rendering is very beneficial to businesses that can focuse on products and consumer goods. The most important part of gaining any consumer is drawing their attention towards the product. According to the AIDAS theory of sales management, attention is the first step towards any conversion. This is where the 3D product renderings and animations come in handy as they provide compelling visuals to attract the customers towards the products.

Gone are those days where print media was the only medium of communication, and when businesses used to place big ads covering a whole newspaper page or distribute flyers on the streets. With the introduction of computer and mobile technology these days, it allows businesses to reach new heights of selling ideas to prospects. There are so many means to present a product now, and 3D rendering can help to draw attention towards the products.

3D product renderings can be used on multiple forms of media like websites and social media pages, product packaging, sell sheets, brochures, animated video etc. Hence, it will be a worthy investment to engage 3D rendering services to place your product out there in the market.

Virtual Staging & Product Rendering

Other than just purely a singular product rendering, This is especially useful for cases where you would like to showcase a new product in an existing environment or a totally new room/site.

Like the project above, we are able to re-render an existing hotel room and place new products like the new lamp and digital clock phone charger that our client is trying to sell. Other than that, our group of professional designers and artists are also able to help make the existing table and hotel finishes more aesthetically pleasing – by changing up the products displayed on the table, and also new carpet finishes.

This is definitely a cost-effective way to visualise how new products will work in existing spaces – with enhanced details to make it look better than any existing photos.

If you are unsure of whether your new product will go along well with an interior space, 3D scene + product rendering will be a useful tool for you to check and change certain elements of the space to ensure that it goes well with the product. This can be applied vice versa, where you can also change certain elements of your product to make it go better with an existing space. This service has proved to help many of clients to save on an additional monetary cost incurred by changes to the actual product or interior after it has been manufactured.

Our team is flexible with project scopes, and if you have a scene + product rendering project in mind, do feel free to drop us an email and we can better advise on how we should approach and leverage your project.

3D Product Package Rendering

One of the steps of the AIDAS theory of selling is to generate interest in your product. There are many ways to generate interest for your consumers, and one of them is definitely what they see at the first glance – the product packaging. Research has shown that one will be keener to buy a product with appealing packaging. A packaging that is appealing and speaks volume of the product inside will help boost sales.

With the help of 3D product rendering services, you will now be able to create clean and market ready images to showcase your products. The main importance of a produce packaging is being able to convey the proper information about the product – be it manufacturing or nutrition details. Using creative and easy-to-read methods to showcase these information are important, and hence 3D product rendering can help with the designing/decision phase on viewing how these texts will look three dimensionally on your product packaging. Product rendering has definitely been a crucial tool in helping businesses develop their product to even the minute details of the packaging.

3D Product Animation

With the increasing demand for technology and engaging presentation methods in the market, many businesses and marketing teams are now sincerely considering the use of unconventional marketing and advertising techniques to stand out from the crowd. One of the more engaging methods is to use animation in your advertisement. An animation will look more appealing and engaging compared to just a still image. Animation can also help to convey a more cohesive story to sell your product.

However, 3D product animations are often complex and you will most likely need someone trained in the field of animation to help you out. However with a trained 3D animation company, it can provide you with all the essential tools to execute a compelling animated advertisement that will cater to your target audience. The company will also usually help to do market research, storyboarding, budgeting, campaigns to ensure that the proposed product animation is effective in helping to attract the right audience.

(More 3D Product Animation Videos)

3D Product Visualization

3D product visualisation is the key for any business to achieve the ideal product for their consumers. With the help of 3D product visualisation right from the start, it gives the product designer and investors a better idea on how to develop and refine the product to its best state. It also helps to better portray the entire concept on how the product is born, and what variations were done to improve the product. With 3D product visualisation, there are many ways you can use your developed model to showcase your product. It can be still images, animated sequences or interactive environment visualisation to help you showcase and sell your product.

With 3D product visualisation, it not only helps with the aesthetics aspect on how to make a product look better, but it also helps with the technical and functionality of a product as well. With a 3D product being modelling out, you can easily see and visualise where the areas that will go wrong, or could have problems for its users when its being built. Spotting the mistakes early in the development stage could help a company save unnecessary amendment costs in the long run. Hence, 3D product visualisation is profitable for businesses in all aspects.

One example on how 3D product rendering can contribute greatly in a trade can be seen in the medical field. In the medical industry, 3D product rendering has been used to develop procedural simulations. This helps to create unique education content and assist in the use of new medical devices. 3D product rendering is definitely a unique tool that can positively help in many crucial areas.

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3D Logos

Apart from above, there is also 3D logo visualisation and designing services available. For every business and company, it is important to have a solid brand and logo that allows the public to identify you amongst the many competitors in the market. A study has revealed that the goal of a logo is to create a lasting impression in the minds of consumers, so that they are able to recognise the brand without any hesitation. With a strong and reliable brand and logo, this will in turn directly affect your business’s sale and profits.

With 3D logos, there are several sub categories or services that can be engaged. Namely 3D logo design, logo design, logo enhancements, or 3D animated logos. Each of the service can be useful for your brand, depending on what you would like to showcase and how you would like your logo to be seen. A reliable branding and 3D visualisation company can help to accurately advise on what are the exact scope of works your brand would need.

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Do feel free to contact us should you have any enquiries on product rendering. We are always here to help to make your product more marketable. Do not hesitate to email us your queries. Our efficient accounts team will be able to reply within 1 working day.

1st Rendering will be free for new client (T&C apply)

Feb 15
3d rendering price

How to Get the Best 3D Rendering Price for your Work?

By 3d rendering

How is 3D Rendering Price settled and on what uses?


Being one of the fastest growing industries, 3D rendering is becoming a vital service to a wide range of businesses and services. It is an effective communication tool for all, and helps to communicate ideas in a clear and concise manner to ensure project goals are met. 3D rendering uses the latest softwares to develop photo realistic images that are irreplaceable by traditional drawing methods. There are multiple benefits to engaging 3D rendering services, where the costs are significantly lower that actual prototyping methods to communicate especially on aesthetics and ergonomic matters. This is an important factor to any business who wishes to lower risks and get things done efficiently.

 

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Factors affect the pricing

There are many factors will affect the price for 3D rendering. Here are the main factors below:

  • Manpower involved
  • Clients requirement
  • Modelling complexity
  • Texturing
  • Lighting and camera angle
  • Post production
  • Resolution
  • Timeline for the project

Before looking for a rendering company, it is important to have a detailed brief and requirements of what you need. This helps any 3D studio to give you an accurate quote right from the start of the project. Should the brief and objectives be unclear, this may result in additional revisions throughout the rendering process, and may in turn incur in additional charges.

For projects that require high level of detailed modelling and image resolution, this will affect the manpower required and the costs involved. Complex projects will require a more experienced 3D artist to complete the task, and there will definitely be more time involved to complete a complex project. This will result in a higher cost for complex perspectives.

The timeline given to the 3D rendering studio to complete a rendering with also affect the 3D rendering price. Should you require a rushed perspective to be done within a short timeframe of 3 to 5 days, this will increase the cost of the perspective as well as the 3D rendering team will need to prioritise and rush out any urgent works. However, based on our experience in the 3D industry – we will usually advise against any rushed work as there will not be sufficient time for any refinements and cross checking of information for improvements. To achieve the best rendering quality, we will advise all clients to provide sufficient time for the rendering process.

Do feel free to contact us for our project workflow to better understand the rendering process and minimum time required to get a rendering work done.

3d interior rendering services

5 Things before choosing your rendering company

As mentioned above, 3D rendering prices may vary extensively based on how a 3D rendering company charges. Thus, it will be ideal to have a budget in mind before selecting a rendering company. Here are also some factors that you may take into consideration before selecting your preferred rendering company.

No fixed price

Always be wary should a rendering company quote a fixed rendering price before looking at your project details. As every project is unique and different due to the different modelling works required, and experienced company should look at your project to understand the scope of works first before providing you with a detailed quotation.

Clear requirement

It is vital to provide a clear objective or check list for any 3D rendering studio to deliver. It is much more efficient for both sides to have a clear understanding on what needs to be delivered in the final art work. Thus, the team will be able to meet your expectations accordingly.

Low price

It is understandable that having a good quality rendering at a low prince will be the most attractive to all businesses. However, due to the long hours and a team with niche skills required, it is almost impossible to have a 3D rendering done at a very low cost. Always be careful as some renderers may use stock images and produce low quality modelling and rendering. Any experienced 3D rendering studio will understand that every project is different, and different scope of works will be required for each perspective. Hence, a slightly longer time will be required for our experienced team to ensure each element is the 3D render is modelled and customised as per designer’s instructions.

Quality of work

3D rendering prices may vary drastically with different rendering firms/freelance 3D renderers. For anyone who has no experience with engaging a 3D renderer, it will be easy to think that all the 3D renderings look similar and that one should just go for the cheaper option. However, the price of the renderings will directly affect other factors like – details of work, quality control, rendering and post production skills, communication etc. Do be assured that with a higher budget for each rendering, the details and quality of the renderings will definitely be met, as there will be an experienced team of renderers and a dedicated project manager to oversee all works. A good 3D rendering studio will also cross check the renders with your comments to ensure your vision and ideas are well reflected.

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How your 3D Rendering Price can be reduced?

To help in some cost reduction for your 3D rendering work, here are some of the things you can take note of and do to help reduce the costs as much as possible. Firstly, it will help greatly if you’re professional and have any existing 3D models ready for the rendering studio to work from. It is important to have a 3D model that is more or less developed and ready to use for rendering purposes. Rendering studios will tend to lower their costs should there be an existing 3D file available for use, as it will cut down some man hours as compared to building the full 3D model from scratch.

Also, it is important to compare a few quotation rates and the work quality before you decide on which rendering company to proceed with. The 3D rendering price is derived depending on the type of work and software required. Hence, it will help greatly if you are clear of your objectives right from the start of the project. This will help a rendering studio to quote you based on the specifics of what you require, instead of overcharging you due to unclear briefs and direction.

What are the different advantages of using 3D Rendering?

There are many advantages of using 3D rendering in your business or marketing tools. 3D renderings are also known as photorealistic renderings which can help to communicate efficiently in your marketing resources.

Imagination is the key

It is important to understand how great projects and works are derived from imagination and ideas that may seem too hard to achieve right from the get go. Hence, it is vital to transform great ideas to something more tangible via visualisation works. With a trusted 3D rendering service provider, you can be assured that your imagination and ideas can be translated into a photorealistic image – which in turn can help to communicate and sell.

Adaptability

3D rendering can also help in increasing the flexibility and adaptability of your projects. Very often ideas are only communicated via 2D sketches/drawings and words that may not be the most efficient in portraying some areas of the project. With photorealistic renderings in place, it will help to give you an overall idea of how the project will look like as an overall image. It also gives you the opportunity to make any refinements before money is being put in to build out the exact designs/ideas. It is important to have this stage of refinement and adapting to changes for any great projects to be built.

Time saving

Many designers and architects use 3D rendering as a quick way to save time in communicating ideas. Supposed that a presentation is just a few days away, and there is no time for the architects and designers to come up with detailed drawings and sketches, 3D perspective renderings will be a quick way to show the overall ergonomics and design details in a space.

As 3D photorealistic renderings are the most efficient tools to communicate design ideas, it also helps to save time in the execution of the project and prevent delays due to misinterpretation of sketches or 2D detail drawings.

Cost Saving

With photorealistic renderings, it helps to identify any problems with the design and workability of a project before the project is being built. Rectifications can be made and tested via 3D modelling works, which will be much lower in costs as compared to making changes on the actual site/building works.

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Contact us for 3D rendering price

With the constant developments in the tech sector, 3D modelling and rendering is helping to drive new innovation and creative advancements in the market by forming better relative thinking and brainstorming through realistic visuals for all parties.

SpotWorks has more than 10 years of experience in 3D rendering. We have served hundred of prominent architecture firms, hospitality groups and developers from over 37 countries. We also provide our services in Los Angeles for our clients across the globe. If you would like to know more about our 3D rendering services and price, please feel free to drop us an email. We ensure that our studio produces high end quality visualisation works, and we are always dedicated to deliver the best works for our clients.

Other than contacting us via email, do feel free to schedule a time to talk to us about your project in detail. We will be happy to hear you our and work alongside with you.

Feb 14
photorealistic architectural rendering

Photorealistic Architectural Rendering Is the Future Scope Of Architecture

By 3d rendering

East or West, Home is the best. Everybody loves to be in their homes and enjoy their quality time with their loved ones. To have a peaceful living, the house must be up to their satisfaction and expectation. At the end of the construction, most of the times people not satisfy with the outcome of what they desired to build. Sometimes, the misunderstanding arises between the architecture and the landowner. These shortcomings can be overcome with high precision technology that is now emerging as a new trend.

The photorealistic architectural rendering makes it easier and more liable to you. It gives you the crystal clear idea of what the architecture has designed a model for you. It lowers the situation of getting misunderstood of ideas between them. This article gives you more insights into this rendering technique and the possible ways to understand the newly developed technology. If you want to know how photorealistic rendering can boost sales, you can read up our previous article.

What is Rendering?

Rendering is a process used to create a photorealistic model of a building plan in 2-dimensional or in 3-dimensional images through the computer programs. The final output display also called the render. This file contains the options to modify such as shading, lighting, texture, and geometry. These given data will process through a rendering program, come out with a digital image. It is said to be the branch of Pictorial Arts. Showing the plan of a building such as how the building will look like before it has been completed.

To perform complex rendering calculations, GPU, purpose-built a device to assist the CPU. In 3D computer graphics, rendering is the major sub-topics. Also, it associates with several other topics in computer applications. When the computer graphics got its prominence during the 1970s, it has also gained its importance. Rendering is impeccably engineered along with the mixture of a few fields like mathematics, visual perception, software development, and light physics. Almost, the real-time rendering is always a key function to all the 3D video games. Always with appealing and attractive 3-dimensional images which amuse the gamer.

Tracing the History of the Photorealistic Architectural Rendering

It all started a way back, around 1415 when Brunelleschi inculcated the drawing perspective. From there, the architectural visualization got its rise with more imagination. E.g. all the walls were clean and with the perfect lighting. The people found it very peaceful to live in there. The watercolor painting, John Soane’s Bank of England by Joseph Michael Gandy is one of the most popular examples. It deviates it has deviated from the realistic portrayal and showcased in the Royal Academy in 1830.

This visualization portrayed the ruins of buildings in the future. It is also said to be created upon the inspiration of the paintings of the ruins of the ancient Rome by Piranesi. Cenotaph of Newton was drawn by Boullée in 1784. Considering to be the holy testament for the later architects. They took it as a great guide to make their own perfect model for a building. Together with all the suitable lighting and shadings to a particular building structure.

3d rendering servicesA new era for architectural rendering

A drastic move has happened in the 1920s. This move was led by Bauhaus, changed it totally from the human visualization point of view to the axonometric depictions. This Bauhaus method made the architects to objectify the buildings and a way to dissect it to add more facilities. This eventually became an inspiration at the international level and also to the great architect like Le Corbusier. Further, the photography, juxtaposition of images and colleges were used by the architects during 1960s. Furthermore, the realistic portrayal was distanced in the 1980s and 1990s by Peter Eisenman and Zaha Hadid. They called it deconstructionists with their procedural portrays. Throughout the history of architectural visualization, the architects have been inspired by various methods used by the significant figures. Even, the architecture students taught more with graphical designing rather than their architectural designs. Thus, emerged the term, photorealistic architectural rendering in the field.

Techniques to learn in Photorealistic Architectural Rendering

* The Blending Rendering is the most favorite techniques for all the designers out there. Because it gives the liberty to mix colors and create own aesthetic designs. For the application, the architects use alcohol-based or water-based or pigment based colors to portray their ideas. Among them, the artists use water-based colors for the easy application.

* Patch Pattern Rendering common used with various polygons in different colors and different sizes. This is one of the most attractive designs that used mostly in graphic representations. The abstract paintings usually design and create via patch rendering. The modern art fraternity fascinates the arrangement of monochromatic patches arranged with a certain harmony and rhythm.

* Linear Pattern Rendering technique often use to depict the model with just drawing lines. You can add more details and depths by using the different size of lines and show the difference of areas. The most important part is to draw lines with different thickness and with different tones. It should make a difference of area.

* Monochrome Rendering technique, as the word suggests, it portrays with a single color. A single color with hue variations employ to bring out the soul idea of the plan. It is not much less attractive if you compare to the one using more colors. All depend upon the viewer’s perception.

These techniques will help to create the photorealistic architectural rendering more appealing obviously. Also, it is easier for people to understand. These techniques form the basis for the artists to bring out their own plans. The ideas suitable for the building respective of its underground and background for it to build.

Primary types of 3D architectural renderings

There are various types of 3D photorealistic architectural rendering available depending upon the preferences of each person. The possibility of inviting efficient buyers inside the property through the real state owners is possible by the interior 3D renderings. This rendering is helpful to experience an authentic space as the rendering allows the reflection to provide lighting, color, and texture within the space. Moreover, different furniture and fixtures can also be experienced in a room through the interior 3D renderings. The 3D renderings can also be used in the landscape architect to imagine the different designs of foliage, paths and other traits for a yard. On the other hand, the builders and the city developers can able to imagine the blending of a new structure with the existing one or the one fit into development via the exterior 3D renderings. The major types of 3D architectural renderings are given as follows.

 
 
 
 
 
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1. Interior

The interior 3D renderings are very useful for the real estate agents to help the customers and efficient buyers to imagine the inside of an apartment or villa. It places the vantage point inside the room. One of the salient features of the 3D interior renderings is that it showcases the accurate representation of shadow, light, and color inside the space of truly a photorealistic architectural rendering. Further, it helps to display any variety of furniture and features which best fits the buyers and clients. The best of the 3D interior renderings is that it highlights even the detailed elements of a design such as a wall or paneling textures whereas the 2D interior drawings merely provide the sense of the inside of space. Thus, the clients are able to visualize living in space before they buy it through the effect of the 3D interior renderings.

2. Exterior

The exterior 3D photorealistic architectural renderings are of complete contrast of the interior architectural design as the exterior renderings are that have a vantage outside the building or structure. The exterior renderings can be either of a simple model or of a full of realistic elements such as streets, foliage, trees, fences or even people. For both the new construction proposing architects and builders, the exterior renderings are perfect aid. In order to offer the best sense of locality, the surrounding settings of the location can add to the exterior renderings.

3. Aerial

Similar to the exterior renderings, this type of renderings focuses on the outside of the building but to add the indifference, the aerial type of renderings displays the structure or the building form or above the building. Also, the aerial renderings comprise more of the surrounding properties in comparison with the primary exterior 3D renderings. Most exclusively, the aerial type of 3D renderings comes of greater aid to visualize the blending of a current existing building with the surrounding or the neighborhood’s design. The perfect orientation of a structure can be better visualized by the architects from viewing the site from above.

4. Floor Plan

The 3D floor plans are of very useful for marketing big level properties or higher-end substantial projects as it provides every detail and the depth of a floor which allows the effective buyers to imagine their furniture and themselves in space. Whereas, the traditional 2D floor plans despite being effective merely showcases the general layout of a structure to aid the clients to grasp the size and the orientation of space.

5. Animation

One of the exclusive features of the 3D architectural renderings is that the structure can make into a video format to help the potential buyer or client to experience the home and the surrounding site as a realistic visit. It is of greater use for the real estate buyers and the potential buyers as these photorealistic architectural rendering favor them to experience the inside of a home or a property without actually visiting it. Thus, the animation type of 3D architectural renderings enables the potential buyers to get a strong experience of the layout, features and the overall feel of a space. The video below is the showcase of architectural animation.

The striking benefits of architectural renderings

1. Quality of capture any angle

In terms of angle, the 2D architectural renderings carry some limitations whereas the photorealistic architectural rendering allow the structure to view from any different angle. Also, the 3D renderings are of greater use in terms of both back and front ends. Therefore, the architects and the designers able to visualize the space from every single angle. They can have a better understanding pertaining to the final look and the structure of space in a real sense. The 3D renderings prove to be the best when it comes to the advertising as the most striking traits and the features of a design will be displayed in many different angles for the buyers and the real estate clients.

2. Detects errors earlier

In the 3D rendering, the errors found and captured earlier with the provided ease of accuracy and visualization. Hence, any structural flaws with effective potential issues fix before any construction.

3. Enhances the communication

One of the significant factors about the 3D renderings is that it enhances better communication between the designers and clients as well as between the designers and architects.

4. Stand out in design accuracy

The photorealistic architectural rendering allow the architects and designers to test the structure model for accuracy in measurements. In the traditional renderings even with the precise measurements, the errors occurred and often mislead the overall structure

5. Provides ample space for adjustments

With the inclusion of benefits such as the reduction of cost and much more. The photorealistic architectural renderings allow the designs and the structure to modify ample adjustments in space.

Thus, with all the benefits and the quality of 3D renderings including the provided types, this type of advanced renderings possess a greater scope in featuring the photorealistic architectural rendering in comparison with the traditional and the 2D drawings.

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